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Oct 1, 2010-2010

India

STOP Sign Takeover Artivism

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ACTIVISTS/ACT.GROUPS/DESCRIPTION OF THE GROUP

"Daku" (alias of an Indian graffiti artist who uses street art to criticize govt. like Banksy)

TARGET

Delhi Govt. and the Planning Comittee for the Comonwealth Games

WIDELY HELD BELIEF

Govt. should answer for infrastructural malfunction and citizen distress resulting from it.

CASE NARRATIVE

Issue and Opposition: New Delhi roads are highly mismanaged. India hosted the Commonwealth Games in October 2010. Although the Delhi government got ample chance to raise the required infrastructure, procrastination, and corruption ensured that nothing was ready even when this international event was imminent. At that point, the best that the Delhi government could do was to put up STOP signs everywhere indicating that different routes need to be taken by cars, buses, and other modes of road transportation. This created a lot of chaos but the signs were not taken down. This absence of proper infrastructure and planning led to a lot of anger among the public. Daku, a graffiti artist with a status like that of Banksy, took this opportunity to protest against the corrupt practices and inefficiencies of the Delhi government, particularly those government officials who formed the Planning Commission for the Commonwealth Games. Although corruption in different levels of government is a steady concern among Indians and over the years there have been many campaigns, this particular action was not a part of a larger campaign.
Dilemma Action: Daku added words such as “bribery” and “corruption” under the word STOP on the stop roadsigns in Delhi, thus giving a twist to the mundane signage language.
Outcome: The dilemma action created some media attraction. Delhi residents found it funny. However, the action resulted in no other outcome.

PRIMARY STRUGGLE/GOAL

Accountability / Corruption

DA TACTICS USED

Paint as protest

CASE NARRATIVE WRITER

SUCCESS METRICS

10 / 12

(MC) Media Coverage

(MSYMP) Media coverage was sympathetic to the activists

(OR) Opponent response

(PS) Dilemma action built sympathy with the public

(PUN) Punishment favored the activists

(REFR) Dilemma action reframed the narrative of the opponent

(RF) Dilemma action reduced fear and/or apathy among the activists

(SA) Dilemma action appealed to a broad segment of the public

Artivism

Laugtivism

PART OF A LARGER CAMPAIGN

0 / 3

RESOURCES

Project documentation

Dilemma Actions Coding Guidebook

Case study documentation

Dilemma_Actions_Analysis_Dataset

CC BY 4.0 Deed, Attribution 4.0 International

SOURCES

Garima. 2016. “Stop Sign Takeover,” Actipedia. Retrieved July 22, 2023. (https://actipedia.org/project/stop-sign-takeover).

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